Can government cut costs with social networking? #2
The Gartner prediction is that government will use social networking for cost cutting. I have written many articles now and none have caused so much controversy this topic.
This is where the controversy starts!
On the one hand the social network is the perfect way to identify some ones needs and NetMums is a great example of how sharing information can really improve young mothers lives.
On the other hand the social network relies on its members contributing and as such is an ideal way to farm data, and limit the distribution of information.
The UK has a long and chequered history of engineering social change, and engineering … errr … engineering. We are behind many of the “isums” and machines that have shaped the world and in the next few years we will see the marriage of technology and social policy.
I can not predict the outcome of this union, but it is a safe bet that the UK will first see the changes.
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