what I want to watch, where I want to watch it, when I want to watch it
The catch phrase that has the floating round Telco boardrooms for the past 5 years is
“what I want to watch, where I want to watch it, when I want to watch it”
Is starting to be realised.
The the amount of TV and Radio content that has been digitized is now at a level that the “what I want to watch” question has been answered.
The technical bridges between TV, mobile and Internet that have been built are at a level of maturity that the “Where I want to watch it” question has been answered
The streaming platforms are now stable enough that the “When I want to watch it” question has been answered.
This new approach to media will now unleash forces on society that we have not seen before. I personally feel that this could have as much of an effect on us and our culture that it could only be compared to the effects of radio or the printing press.
While inventions in media technology always herald a new level of social understanding and therefore wellbeing, they also bring upheaval and unrest.
0COMMENTS